How to prepare for a media interview Jeremy Public Relations Okay, so you’re a startup founder or a company executive and you have your first interview with the press. Now what? You feel the butterflies in your stomach, wondering how you’re ever going to do...
Using Prices Changes to Your PR Advantage – Lessons from Netflix Jeremy PR In April of 2014, Netflix made the daring but necessary choice to increase subscription fees for new members. A combination of stagnant membership numbers and the increasing cost of content production and...
What You Can Learn from LeBron James (Other Than How to Dunk) Jeremy PR Sports fans cringe when they remember the unmitigated press fiasco that was “The Decision” in 2010. LeBron James, the most influential basketball player in the country at the time (and on the road to...